Will Social Media Change Public Accounting As We Know It?
Rick Telberg of CPATrendlines recently caught up with Gregory L. LaFollette, CPA, CITP, Executive Editor of The Progressive Accountant and asked him about his thoughts on Social Media and Public Accounting. Hear what he had to say by clicking play below:
So, what are your thoughts? Is social media a valid medium or should we categorize it as a time waster? Keep in mind that it wasn’t too long ago that people were discounting email and the uses of it in the business world.
I remember when I first got into recruiting there were several occasions when Controllers that I was speaking with did not have a business email address for me to email my contact information to them. Even worse, the “Recruiting Gurus” were telling Recruiters at the time to not email resumes but to fax resumes and then talk through the resume with the client or just call the client and talk through the resume without them even being able to view it in front of them.
Those same industry guru’s are now telling there recruiters to use email blasts, newsletters and set up Linkedin accounts.
3 Tips for Using Any Social Media Site
